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Happy New Year and welcome to the latest Hire On-Demand^® eBriefing. This monthly newsletter provides a snapshot of current Software-as-a-Service(SaaS) market trends, technical tips and practical information we hope you find helpful.

Topic: How are Salesforce Administrators driving company revenue and reducing costs?

Given the current climate, many companies are focused on maximizing their existing resources. Salesforce.com Administrators often times play an instrumental role in boosting company productivity and increasing the bottom line. Based upon daily interactions with Salesforce customers over the past few years, below are several tangible ways Admins are making a difference:

Sales Efficiency Salesforce Admins often serve as a Business Analyst, interfacing with key business units and understanding their processes. The Admin knows how to translate these processes, particularly as they evolve, into Salesforce. Results can include capturing, routing and tracking all incoming leads and ensuring cross-functional teams interact seamlessly. For example, many companies are currently asking their Customer Support reps to identify new revenue opportunities. An Admin, serving as a liaison between the two groups, ensures all leads identified by Support are properly captured in Salesforce and automatically routed to the appropriate Sales Reps. Lead follow-up and pipeline are tracked in real-time analytics resulting in a closed-loop process.
Delivering Analytics Data analytics are often times the driver for key business decisions and strategic direction. Understanding both the business and Salesforce functionality, Admins deliver key metrics to management via customized reports and dashboards. They can create real-time reports and period snapshots for valuable metrics to include: best selling products, top producers, stalled opportunities, lead follow up and marketing ROI.
Cost-Effective Marketing Salesforce's mass-email functionality offers companies a cost-efficient way to reach prospects and existing customers. If your company has the Campaigns functionality, your Admin can create HTML emails, pull the correct target audience and track ROI. Many Admins are also familiar with various Marketing applications on the AppExchange, which offer additional functionality such as tracking customer click-throughs and managing bounce backs.
Boost User Adoption As the Salesforce champion, your Admin generates enthusiasm within the user community, resulting in higher adoption and ultimately accurate metrics for management.
Subject Matter Expert Salesforce Admins typically serve as the “go-to” for questions related to the application and also train new users. The result is consistent use, accurate data and again accurate metrics.
Monitoring New Solutions Salesforce.com’s AppExchange is constantly adding new applications which add value to and seamlessly integrate with Salesforce. Admins monitor these new options (including many free apps) to improve production and visibility.
Control Spending An Admin monitors the current number of active salesforce users compared to total licenses purchased, to ensure your company is not paying for any additional unnecessary licenses.

As you can see, there are a number of ways Salesforce Admins contribute directly to revenue production and cost-savings. Hopefully the above may have triggered some ideas to use within your own organization. To hear how companies in your particular industry are leveraging their Admins, feel free to contact us to learn more.

SALESFORCE.COM TRAINING - Exclusive Discount

Salesforce.com is offering an exclusive discount to Hire On-Demand subscribers. Take advantage of 15% savings on Administrator and Developer training classes.

15% off all Classes (201, 301, 401, 501, Con 201).
Register by 1/30. Attend by March 31.
Cannot be combined with any other special offers or discounts.
Only available for public classes in North America.

Learn more and sign up!

OF NOTE: SaaS and the Economy

In our last eBriefing, we discussed the SaaS employment market in the current environment. If you recall, we indicated SaaS seemed to be faring relatively well compared to other industries. One of the major reasons is likely attributed to the continued movement towards SaaS. Gartner recently released a report confirming this notion.

Gartner recently indicated that SaaS is positioned for strong growth in 2009. Results of a survey indicate that SaaS will continue to grow at an impressive rate. It also pointed out that over one third of respondents indicated they plan to move from current on-premise systems to a SaaS solution. The primary reason cited was financial. As companies look to cut costs, it appears the SaaS model will continue to gain momentum. We will continue to keep you posted...

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CONTRACT POSITIONS

As you may know, Hire On-Demand's flagship offering is our Full-Service Recruiting available for select full-time positions to include Salesforce.com Administrators, Force.com Developers, Management and Implementation Consultants/Project Managers. In addition, we offer a SaaS-Industry Job Board as a resource for hiring professionals to include SaaS Contractors.

During our beta, employers may post jobs for free.

Interested in checking out our previous eBriefings?

Featured SaaS Professionals Following are a few top Salesforce professionals currently looking for full-time opportunities. If interested, feel free to contact us or to pass along.

Austin - Sr. SFDC Admin/Business Analyst. 4+ years Salesforce Admin experience for 100+ users. Experience working with senior management customizing sales, marketing and customer support. Sales Operations background.

Bay Area - SaaS Executive. 20+ years Management experience. 3 years SaaS driving corporate strategy and direction. Strong P&L, acquisitions experience.

Dallas – Salesforce Consultant. Level II Salesforce Consultant with 3+ years Salesforce experience including SFA and SSP modules. Strengths include business process mapping, professional services, and project management.

New York - Sr. Salesforce Admin. 4 years experience. Deep knowledge of SFA and Support. Professional and well-spoken.

Orlando - Salesforce Admin/Analyst. 3 years Salesforce Administration experience. Strengths include data integrity management, sales operations/reporting and customer support.

Seattle – Salesforce Admin/Analyst. Certified Admin with 2+ years working with Salesforce. Experience with SFA, analytics, data cleansing and Visual Force. Strengths: Sales Operations, business analysis, and end user training.

Southern California - Level II Salesforce Consultant. 8+ years SFDC. Strong Project Management and implementation experience. Open to relocation.

Now Hiring Following are a few of our current openings across the US:

Bay Area - Force.com Developer/Implementation Consultant. Join established, growing implementation partner. Work on enterprise-level projects, oversee team resources as needed.

Dallas - Salesforce.com Administrator. Seeking Admin with experience managing 75+ users. SFA and Support modules. Growing salesforce environment.

Florida (south) - Certified Salesforce.com Consultant/Project Manager. Well-established, successful, growing Implementation Partner is seeking full-time Project Manager/Engagement Manager. Limited travel- mostly local.

Los Angeles - Force.com Developer. Seeking Developer with Apex Language and Visual Force experience. Programmatically enhance sophisticated instance of Salesforce for respected company.

Portland, OR - Sr. Salesforce.com Admin/Analyst. Looking for an Admin to serve as Business Analyst interfacing with multiple divisions using Salesforce. Drive strategic direction.

Raleigh, NC - Salesforce.com Administrator. Company hiring a Salesforce Admin to manage 150+ users.

San Diego - Force.com Developer. Seeking strong Developer with Java background to build new apps on Force.com platform.