From the Field: Recruiting Tips 
News of a slowing national economy has altered the psyche of Austin based employees and candidates. Read on for advice on recruiting in today's economic downturn.
1) Spend more time recruiting coveted talent. Today they're harder to find, court and land.
2) Focus on the value proposition of the new opportunity. Candidates make "career moves" not "job changes". It's unlikely a candidate will accept your offer unless you can convince them there is more upside.
3) Focus on improving your employment brand. All good things take time and effort. Your employment brand is no different. Now is a good time to apply heat, light and focus to your branding efforts. Brand or be branded!
Read more recruiting advice online.
Word on the Street: Tips from our friends 
How does a good company optimize their situation in a down economy?
Dave Lee, Partner, Sentient Ventures
The answer to this question can vary by age and stage of the company, type of product or service, and the market in which it is focused. However, in all cases, ensure that the operation has solid staying power. If the business can make it through a downturn with the fundamentals intact and better yet some momentum, then the company is likely to emerge on the other side with less and/or weakened competition and the related opportunity to accelerate growth and significantly enhance market position. As such:
1) Clean up the balance sheet – Make sure that the operation has a solid fixed charge coverage ratio on any debt. The old adage “cash is king” becomes especially true in a down economy.
2) Review the business assumptions and adjust as appropriate – For example, key customers might have financial troubles, which might make collections take longer than expected.
3) Reevaluate cash intensive strategic decisions and delay these expenses where reasonable – Regional/international expansion, aggressive hiring, moving locations, M&A activity, and new product launches may not be wise during this period. Once the economy recovers, this will allow for an accelerated and perhaps a lower cost opportunity to implement these strategic decisions.
Lou Cicio, CFO, Boundless Corporation
An economic downturn is a terrible thing to waste. Watch for opportunities where others are turning a fearful eye, initiate new plans with optimism and caution. Call customers and prospects and point out again your firm's benefits. Finally, keep your head about you and don't get caught up in all the doomsday talk.
vrecruiting TM - Recruiting Solutions from vcfo

Process Outsourcing, Professional Search and Consulting
We are pleased to announce the launch of vrecruiting - recruiting solutions from vcfo. vrecruiting offers a suite of recruiting solutions to clients including: recruitment process outsourcing (RPO), accounting and finance professional search, contract recruiting/sourcing services, temp to perm, and recruitment consulting. This may seem to some like an unusual time to be launching a recruiting offering. Our belief is that now more than ever it is important to have the absolute best and brightest talent on your team. Let us help you make that happen in the most cost effective manner possible.
With vrecruiting you get a highly effective, results-based recruiting partner with a proven track record of producing extraordinary results. Our unique true team approach leverages the vcfo network and team of financial executives to identify and recruit the best candidates. vrecruiting has solutions ranging from conducting a mission critical finance executive search or rapidly hiring a team of software developers.
If we can be of assistance to you, or to anyone in your network seeking to fill a position or a candidate in need of a position, please contact Shelia Thompson, vrecruiting Director at sthompson@vcfo.com or (512) 450-6578
Read more about vrecruiting.
vhr TM - Human Resources Solutions from vcfo

HR Support, Project Based Work or Interim Assistance
We are also pleased to update you on vhr - human resources solutions from vcfo. Our solutions are customized and tailored to fit each clients' needs, whether you need ongoing HR support, project based work or interim assistance. In every engagement, we provide dedicated and experienced professionals to act as part of your team for as long as you need them. Working with our highly skilled team of HR experts will provide you timely access to best practice policies, procedures, tools and templates, enabling you to reach your business goals.
During the current economic uncertainty, vhr can help you with difficult decisions of staff reduction and cost cutting. For more information, visit us online. If you are wondering if outsourcing HR is right for you and would like to receive a comprehensive assessment, please contact Dana Duran, vhr Director at dduran@vcfo.com or (512) 450-6560.
Tap into our deep HR expertise, and gain a strategic business partnership that can help you implement and manage best practices in HR.
Read more about vhr.